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Author Archives: jamiec

A Breakdown of Why Responsive Web Design Works

Responsive web design is a concept that just makes sense. The term means that development and design should be set up in such a way that it automatically responds to a user’s environment and behavior. This includes such things as screen size, orientation, and platform. When put into practice, responsive web design appears as a […]

Digital Marketing Glossary: Know the Words to Grow Your Business

When you first start an online business, it seems like the marketing terms you encounter are a foreign language. However, studying and memorizing these terms is essential for your success. If you ever feel that you are unclear about marketing terms, don’t hesitate to research and study as much as you can. The following are […]

Social Media Matters: Growing Business Through Engagement

As an online marketer, it’s not a bad thing that your company’s products and services don’t appeal to everyone. In fact, they shouldn’t. One of the most important things you can do when you decide to become more socially engaged is define your target market. Create a buyer persona that identifies several key demographics of […]

Why E-Mail Marketing Works and How It Can Work for You

Advertising is the most important tool that you have to help customers find you, and access the service or product that you offer. Never underestimate the power of advertising, even on a limited budget, and networking with other small businesses could help increase your consumer audience while lowering advertising costs. Reaching Mobile Customers Since mobile […]